15 March 2007

Capscan Demonstrates New Range Of Addressing And Data Products at IDMF 2007

Stand E700, 1st – 3rd May 2007, Earl’s Court 2, London

Capscan, a leading supplier of international address management solutions and data integrity services will display its new range of products certified for integration with SAP NetWeaver™ on stand E700 at the IDMF. The products will feature alongside the recently launched Capscan OnDemand Web Service and Web UI, as well as its flagship solution Matchcode International and Capscan Integrity.

Capscan’s new product range for SAP NetWeaver™ and the SAP® batch address cleansing product, will be available for demonstration for the first time to UK users at IDMF 2007. It provides a comprehensive range of address management products for SAP® applications developed by strategic partner Uniserv, available exclusively from Capscan in the UK.

Also on show will be the new Capscan OnDemand Web Service and Capscan OnDemand Web UI. The Capscan OnDemand Web Service enables users who do not have Capscan software or data installed to access its address data cleansing and enhancement technology online. Capscan OnDemand Web UI is a standard ‘pop-up’ user interface designed for integration into systems that require the accurate capture of address data on an on-demand basis, available in ActiveX and Java variants. The Capscan OnDemand range of products ensures that only complete and accurate address and contact information is added to the contact database.

“Capscan’s addressing, cleansing and enhancement products and services ensure that only address data that is accurate, complete and valid are added to the system in question. Thus making sure the business maintains a clean, high quality database and optimising the business’ ongoing future marketing activity,” comments Managing Director of Capscan, Terry Hiles. “Incorrect address or contact data for a direct marketer can have costly results, including the mail shot never reaching its destination or duplicate mailings, incurring significant waste, creative and postal costs.”

Capscan will also be running a prize draw on stand E700 throughout IDMF 2007.